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<![CDATA[Tables used to be the “in” thing when it came to designing web sites. As with many other things though, new techniques and methods standards are bound to emerge with time. When once tables were seen in most web pages, some experts now suggest that tables should be thrown out of the window. In simple words, tableless web design is basically a method whereby page layout control is achieved without the use of HTML tables. Instead, text and other elements on a page are arranged using CSS (Cascading Style Sheets). This language is the brainchild of the W3C (World Wide Web Consortium). It was designed in such a way as to improve web accessibility as well as to make use of HTML for semantic purposes rather than presentational purposes. One thing that has been making the headlines in the past year or so is the term SEO (Search Engine Optimization) techniques. With search engines such as Google and Yahoo making big waves in the information sector, web designers are scrambling to get on their good side. The one main goal of a web designer is to get his site on the top pages for search results. How is this achieved? By making one’s site search engine friendly. Search engines make use of various techniques to index all existing web sites. Based on these various techniques, they assign a page rank to the web site. The higher the page rank, the more chances it will be high up in the search engine results. The higher up the site is in ranking, the more chances that people will visit the site. That means good news for the web site. That is where semantics and HTML come in. So how about tables? Web designers who favor tables assert that they make the design process easier and less time consuming. More so, they assert that tables are more compatible with various web browsers. On the other hand, proponents of tableless formats assert that tables do not adhere to web standards and web accessibility. Over the years, people have been trying to come up with web standards that are based on logic and that would make it easier for everyone involved to access web sites. Text readers, bots, mobile devices, and other elements were all taken into consideration. As such, the tableless format has come into popular use. Why should you follow this standard? Here are a few reasons as to why you should go tableless: • The current W3C standards dictate the use of tableless design. • Practically all browsers in use today support CSS for controlling layouts. As such, your site will be compatible with most any browser. • It is easier to make global changes to the layout with the use of CSS. That is, if the coding is properly done, of course. • Web site accessibility for people with special needs is done more easily with the proper implementation of content into XHTML documents. In this case, CSS is used only for the layout and style. • Unnecessary code is eliminated with the use of XHTML and CSS, making for a sleeker and more manageable code. • Tableless formats make it easier for search engines to index a web site. Though tableless formats are being widely used for page layout control, it does not necessarily mean that tables are not being used anymore. They are merely not optimal for presentation purposes.

http://www.PSDxHTML.COM is an entity which offers conversion from PSD or PNG design to HTML / XHTM / CSS. Their end results are of excellent quality while their fees are reasonable. They specialize in making tableless CSS layouts, SEO semantic markup, and cross browser compatibility. As a secondary service, they also offer the redesigning or recoding of web sites to the CSS layouts.]]>

<![CDATA[Search engine optimization is the process of maximizing the ranking of you site in search engine listings. The most important factors to consider to achieve a high ranking are: the keywords you use, your title, your description, the text of your site, and the links others provide to your site. To begin selecting keywords, consider what words and phrases the people you are trying to reach will be searching on. When placing keywords in your keyword tag, it is best to use phases rather than single words. Almost all single words are in very widespread use, thus will not tend to produce high rankings. Keyword phrases can be better tailored to your business. Also, since phrase searches produce fewer results, people are more likely to search on them. It is also a good idea to produce a list of keyword phrases for every page of your site. If you must include difficult to spell words, it is a good idea to include some common misspellings of these words as well. The title is just as important, if not more important, than your keywords. Most search engines place the highest level of importance on the words found in the title when calculating the ranking. You should place your most important keyword phrases first in your title, as some search engines limit the number of characters you can use. Make your title a readable sentence, as this is the first text that will appear for your listing on the results page. One thing you should avoid doing is simply listing keywords. This could be regarded by the search engine as keyword spamming, and may lower your search ranking, or even get your listing removed from the site. As with keywords, it is a good idea to give each page a unique title. In your description you should once again make use of your best keyword phrases. In this case, you can use more of them, since search engines will give you typically around 1024 characters for the description, while they will give you only around 50 to 80 for the title. Again, place your keywords as close to the beginning of your description as makes sense. In the text of your site you should make use of, yes, you've guessed it, your keyword phrases. Also include any text you have used in other tags, such as meta tags, alt tags, and headings. Having a lot of content helps as well. A minimum of 200 words per page is recommended. Having many pages of content also increases your rankings. Having many other sites link to you is another good way to increase your search rankings. Both the links themselves and the increase traffic which results will help. Also, having bloggers link to your site is a good idea. Although these practices will boost your rankings, there are certain design elements that can interfere with your search rankings. These include frames, dynamic URLs, Flash, using image maps for navigation, and using javascripts for navigation. Also, there are certain practices that search engines regard as spamming, and these practices will get you permanently removed from the site. These include using keywords in your meta tags that do not relate to the content of your page, using multiple instances of the same tag, and listing keywords in the text of your site. This is just the briefest introduction to search engine optimization. One book available on this topic is Search Engine Visibility, by Shari Thurow. Software packages that can assist you with SEO tasks include Bruce Clay's SEOToolSET and Web CEO's Web CEO. If you prefer to have someone else do your SEO for you, Marinerblue is ready to help you for free with your .ws domain.

Matt Canham is a SEO/web copywriter and information product marketer. He runs http://ws-domains.marinerblue.com]]>

<![CDATA[Money Can’t Buy Everything: Yahoo!Search Considers Ad Quality in New Ranking Model By Julia Lundy On February 5, Yahoo! launched its new search marketing ranking model in the U.S. It was the final installment of Yahoo!'s new enhanced search monetization platform, commonly known as Panama. Originally, Yahoo!Search Marketing worked solely with a bid-to-position model, whereby a higher bid resulted in a higher rank for an ad in paid search results. However with the new model, Yahoo! will use an algorithm where both bid amount and "ad quality" determine an ad's rank in paid search results. Yahoo!'s aim is to pull the focus away from bidding wars and center it on higher quality ads that search engine users will find more relevant. Two weeks ago, in a Yahoo! press release, Tim Cadogan, VP of Search Marketing, explained further the reason for this system change: "By encouraging advertisers to focus on the quality of their ads, we can deliver a better search experience for all of our customers. Everybody wins. We firmly believe that delivering more relevant ads to users will result in more quality leads to advertisers, invite even more participation in our network and ultimately create a more valuable marketplace for users, advertisers, publishers and Yahoo!." It is most important to note that whether or not advertisers have upgraded to the new Panama system, they will be affected by the new ranking model. So how exactly does this affect you as an advertiser, and how can you prepare for the change? How do you remain the 800 pound gorilla in the wonderful world of PPC? An advertiser can now be rewarded for making an effort towards well written, higher quality ads by paying a lower bid, and/or attaining a higher ranking. By "higher quality", Yahoo! means to say that the ad is more relevant or appealing. Advertisers who have upgraded to the new Sponsored Search system are privy to their "quality index." The quality index is a relative measure that is graphically displayed as one to five bars. It cannot be calculated until an ad has received its first impression and is updated daily. Gee that's nifty, but *ahem*, how does one quantify quality? Or, at least, how does Yahoo! do it? Ladies and gentlemen (drum roll), I present the resolution to the quality versus quantity conundrum, well, at least for paid search. To determine an ad's quality index, Yahoo! looks at a few things. First, the ad's historical performance is taken into account, which is determined by its click-through rate (CTR) relative to its position among other ads displayed along with it, kind of like the AdWords and AdSense system. Second, the ad's expected performance is considered, but Yahoo! is a bit cryptic when it comes to explaining how this is determined, stating only that various relevance factors are considered by ranking algorithms. Some of the various factors are reported to be landing pages, URLs, and “advertiser information/industry segment.” Whatever that last bit all means for CTR calculation - only Yahoo! knows. Luckily, in order to help you process these dizzying factors in your head, Yahoo! has offered some insight on how to improve your CTR with the following tips, straight from its search marketing help pages: 1) Create different versions of your ads and use ad testing to help determine which perform better. 2) Make sure you have selected strong keywords for your ad groups. 3) Include keywords in the ad's title and description. 4) If using the Advanced match type distribution tactic, use the excluded words feature Yahoo! expects that all active U.S. advertisers will have upgraded to the new system by the end of Q1 2007, but the story doesn’t end there. Starting in Q2 2007, the new platform will become available in non-U.S. markets, and just as it was introduced in the U.S., the new ranking model will be introduced in the last stages of the system rollout. This is a big change, and it is no secret that it is a move to compete with Google, which uses a similar search advertising model, but that’s a whole different story, or should I say a two hundred page book. As the upgrades take place, there will be more to report on the Google-Yahoo! battlefront. . . I mean the friendly competition.

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<![CDATA[Hello, this is Carrie Castro. One word comes to mind when I think of trying to get traffic to my site: Migraine. We all have to go though this hair-pulling process in order to make any money online. Come on, if no one comes to your site, then who will buy your products??? Nobody, that's who!

Don't feel bad, it's not like it's an impossible task; it's a difficult task, but not an impossible one. The problem is that most of us are just beginning or still haven't figured out the tricks of the trade when it comes to online marketing. I know I'm still learning and making mistakes, but that's life and I keep going. But today I found a break from my traffic dilemma:

The Brand New SEO Elite Software V4.0
http://www.CarrieCastro.com/Recommends/SEOElite.htm

But I won't talk about that yet, I want to tell you something a little birdie told about traffic generation that you might find very profitable and timesaving.

I know that we all want to be out shopping or fishing or watching TV rather then being stuck in front of a computer trying to convince people to go and check out your site. And even if they do, they probably won't buy anything their first time there. Our first rule of Traffic Generating is:

#1 It has to be hands-free. All you have to do is set it up and walk away. Enjoy your life. That's the thing I try to find most in this industry, some freedom.

Next, what's the point in buying into a solution that you don't even profit from? That's why:

#2 You MUST be able to profit form the process...It think that one is a given, but it is still very important.

#3 "Don't Make Me Think" is vital and humane requirement. We got enough to worry about in our lives...like LIVING. Why put another thing on the list when you don't have to?

I think this next one is one that most of us might not think of immediately because it's not a common perk to find in most traffic generating solutions.

#4 It should be a ONE-TIME investment. I know, I know; your asking, "where can I find that?" but I'll get to that in a minute. Just keep your pants on. ; P

#5 It has to pay for itself, preferably in a few hours after purchase. We all hope to find everything that worked like that.
And last but not least. The most obvious, I think.

#6 It must WORK! Why spend any money at all for something that doesn't even do what it promises, if not better.

Now that you know the 6 requirements for ANY traffic generating solution, I am going to tell you the prime example that helped formulate theses rules. This is a program that has transformed countless of websites to reach the pinnacle of search engine superiority in their field.

SEO Elite Software by Bill Callen is an amazing upon amazing program that I was thrilled to hear about. It fulfills all 6 requirements for any traffic generating solution and it has done more for its users than most SEO companies.

Okay, before I continue, let me explain just what SEO Elite is exactly. It is a program that tells how to optimize your website to have search engines fall in love with you; thus, making it easier for targeted consumers to find you on search engines. You can be at the top of the list for any keyword you want on Google, Yahoo, MSN searches and much more. As long as the keyword pertains to your website content of course. You don't want a guy looking for fishing equipment on your page when you have a dog breeding website!

You can find hundreds of link partners by searching the top websites in your field and find their link partners and then ask to be linked with them. Basically you can link yourself on all the best trafficked sites relating to your site content. And your know what that means???

Their traffic can turn into YOUR traffic!

You're starting to see the big picture, aren't you? keep going, it gets better.

You can check your site ranking in all the biggest search engines and SEO Elite will tell you where and how you can improve it. The higher on the list the better chance you have of being clicked on.

So here is the formula:

High Targeted Search Engine Ranking + Links to Other High-Ranked Sites =

MORE TARGETED HITS = MORE PROFITS!!!

That is what we, as webmasters, ultimately want. I know that's what I want.
I can honestly say that SEO Elite can either save you or hurt you. It's your choice because, if you get this program for yourself, you can smash your competition in any niche imaginable and make sales up the whazoo. Or you can pass on this opportunity and have your competitors get the upper hand and bury you in the pages of Google, Yahoo and MSN search pages. Don't cause yourself the pain.

I am personally on my way on getting this now too, but I just had to take the time to spread the word because I feel it's better to share the wealth. I'm not a greedy person which some might say doesn't make me cut out for business, but who cares. At least I'm here and I can share all this great info with you.

Now, enough with the mushy stuff; this product is a real find and with all the bonuses and free updates for life...Yes, I said FREE Updates for LIFE! This is truly a once in a lifetime opportunity. Don't miss out on it!

You can find SEO Elite on:
http://www.CarrieCastro.com/Recommends/SEOElite.htm

Best Wishes,
Carrie Castro

P.S. You can find other great informative and money-saving articles like this on my resource site at: http://www.CarrieCastro.com

Carrie Castro has been in the internet marketing business since 2006. She owns a free resource site that contains this article along with many others at: www.CarrieCastro.com.]]>

<![CDATA[Do not assume the submitting your site in search engines is easy. It is a little bit complicated. First, you have to consider that search engine submissions won’t produce instant results. And second you have to consider these essential that will help you start out in your submissions.

Search engine submission is having your site listed to search engines. You make the search engine aware that your site exists. While search engine optimization is having your site listed as number one in the search engine rankings. These two phrases are commonly mistaken to be the same. But they are not folks! You can compare them into a national essay writing contest. You submit your name and personal information plus the essay for the competition. That is for the purpose of being a part of the competition and for the organizers to know that you want to compete just like search engine submission. Then to increase the chances of you winning the competition you must make a top quality essay in accordance with the rules of the competition so that you can make it to the final list. And that is search engine optimization is all about that is to strive being on the top ranks of the search engines.

Driving traffic to your site is the number one purpose of search engine submission. So to achieve this purpose you have to consider the following: the budget that you have, what are the best directories to submit your site, what things are to think when you submit your site to crawlers and paid listing submission choices? The last three are search engine advertisings. You can choose where you’re going to advertise your site.

We start with your search engine submission budget. You can list your site for free because it’s possible. However, the downside is that you will only have your site listed; you cannot have the advantage of advancing your site into the top. It is recommended that you establish a budget for your site. If you have limited budget to spare, I advise you to subscribe to Yahoo! Submitting your site in this directory is only worth $300 dollars annually. Also, this search engine will help you to make your site quality and wise that will eventually improve your ranking. Moreover, being listed in Yahoo! is one of the finest options to sway crawlers to list your site.

Yet, if you wanted to be listed and rank fast you can acquire the services of paid placement programs. You can get a faster listing and customer visibility for a number of days or less. Google Adwords and Overture is some of these programs.

That’s all for today, I have given you the essentials on search engine submission. I hope that you learn certain knowledge about the subject.

Steve is a leading expert with 25 years experience in the business sector online marketing is in his blood see his team at http://onlinemarketingelite.com.

Written by: Steve Pavis

In the last year Steve’s companies had generate Great Placement in the top 10 using FREE SEO strategies and SEO Campaign Management methods one of them been http://www.linkshield.com/s/913_4 Free Traffic is pure and FREE, no Cost DO NOT waste PPC traffic when you can GET IT FREE.

Steve's companies has generated Great Placement in the top ten using FREE SEO strategies and SEO Campaign Management methods one of them been http://www.linkshield.com/s/913_4 Free Traffic DON'T waste PPC]]>

<![CDATA[Most Search Engine Optimizers understand the importance of the backlinks in order for a website to succeed. Most search engines take into account of the backlinks quality for their ranking algorithm. We will cover the top three search engines (Google, Yahoo and MSN) here and discuss how they treat backlinks from their point of view.

The most popular search engine, Google, places great emphasis on backlinks. In fact, relevant backlinks is all a website needs to achieve a high ranking in Google result page. Google, however, does not shows all the indexed backlinks when user queries with the link: operator. In addition, Google does not update their backlink index as frequent as their search results.

It is believed that multiple backlinks from a same domain does not have the stack effect in Google. For example, links from forum signatures and directories will have minimum weigh in Google's ranking algorithm.

Yahoo, on the other hand, chooses to display all the backlinks to the users. A search with the link: operator often reveals most of a page's backlinks to screen. Although they display most of the backlinks, it does not mean that they value them as much as in Google. Unfortunately, backlinks are not as important as they are in Yahoo than in Google.

Yahoo has introduced a site explorer interface to aid the webmasters in locating the backlinks and other useful information. Yahoo also provides one of the best API for the web masters' usage.

MSN also offers to display all the backlinks to the user with the link: operator query. The backlinks update in MSN also seems to be the most updated among all the three search engines. It may seems that MSN focus a lot on backlinks but this is usually not the case. Backlinks are not as important as keyword domain in MSN's point of view.
In conclusion, Google is the only search engine that put a lot of focus on backlinks in their ranking formula and since they are the most popular search engine, backlinks are important for every website. It is recommended to use Yahoo or MSN to check for backlinks because they show a more complete listing.

KC is a SEO consultant with several years of related experiences. His advice has helped several Webmasters to increase their SERP. KC is the founder of USESEO.COM, a site that offers free SEO techniques. At the same time, he runs the only link investment site on the net, LinkVestor.]]>